Since the dawn of humanity, we have always been creatures of imitation. Thus, it is no surprise that people have a habit of copying something they find interesting or unique and using it for themselves. This is what is referred to as a trend. During the infancy of the internet, people would buy magazines to know what the last fad was.
Now, you might think that trends are only limited to the fashion and beauty industry but they can be used by all businesses. No matter what industry your business is in, you’ll probably encounter something similar to a trend. Because of how much it can affect how people perceive your products, creating something that will become trending can do wonders for your brand.
In our blog today, we’ll be talking about how you can use stickers and decals to go viral.
Table of Contents
Trend with Stickers and Decals
Speak with Your Designs
One of the most crucial aspects of starting a viral campaign is the design you’ve chosen. You’ll need to create something worthy of being talked about. Whether you focus on making an intricate illustration piece or something with minimal options, the overall design should be striking and fits the theme that you are going for.
You can make this process easier by choosing a niche to follow beforehand. Using a certain programme or characters can help you gain attention much quicker. Fans will love the stickers you’ve printed out and will want to get more. This approach can make it easier for your products to get around the fans of the programme you’re using as inspiration.
Take Advantage of Social Media
The biggest tool you can use to get your marketing campaign on track is social media. You can quickly spread the information about your concept and reach people who’ve never heard of you before. Platforms like Instagram, X (formerly known as Twitter), and Youtube allow you to showcase the decals being used.
Once the campaign gains some traction, engage with your audiences to build off the momentum. Communicating with your audiences encourages them to keep participating and spreading the word about you and your brand. Fans will love the fact that you are transparent and openly communicate with them.
Make Use of Analytics to Adapt
To ensure that the campaign is doing well, we recommend that you use analytics to measure the sales figures and interactions with the public. Depending on the feedback and changing interests, you may need to modify your approach. Having flexibility will avoid any disasters from happening should the trend change to a different one.
Sticking to your guns is great but under certain scenarios, you’ll want to make sure that you can adapt to the shift in people’s interest. Having a keen eye will allow you to keep your marketing campaign going without a hitch. Remember, all you need is a lucky break to go viral, so keep trying til you get a hit.
Starting a viral marketing campaign with a decal or sticker takes more than just applying it all across town. You need to implement solid strategies to use people’s passion and start a movement that captures the interest of the public. Gather all of your creative juices and start a sparkling new trend.
If you want see more stickers and decals, Visit Sticker Market!