Today’s competitive business landscape means that you’ll need various marketing tactics to capture the attention of new customers and build a strong brand presence. In the digital age that we live in, having a strong online presence is necessary. It allows you to interact with your customers and create campaigns to attract new people. However, it can be difficult to gain engagement if you are just starting out.
People won’t know what to look for nor will they know about who you are. To rectify this, you should first build your presence online. One of the tools that we recommend you use is stickers. These versatile things can be used in almost every way you can think of. You can also make use of other materials like cards, decals, posters, and more. These materials allow you to easily catch the attention of people on the streets or when they are commuting to work.
The one will be focusing on today, though, is stickers. In this blog, we’ll be talking about how you can make use of them to improve your social media presence.
Brand Introduction
If you are just starting out or if you are a small business, there’s a chance that people may not be aware of what your company does or what you’re selling. Stickers can help people be aware of your company rather quickly. With a great design and catchy taglines, you’ll be able to garner enough buzz around your company to draw people to your social media pages.
Strengthen the sticker’s ability to draw people to your social media pages by incorporating QR codes. This makes it easier for people to reach you. They don’t have to write down or remember your different social media handles, instead, they can quickly reach your different pages with a simple scan. Try to incorporate a QR code in other aspects of your marketing campaign as well.
Once you’ve done this, you’ll be able to create the perfect opportunity for people to engage with you. Encourage people to ask their questions and promptly respond to them. This is the best way for you to show current and future customers how much you care about them and that you value their time and commitment.
You’ll Get Your Money’s Worth
For start-ups and small businesses, every pound counts. A marketing campaign can be rather expensive and take up a lot of your resources. You can go with a cost-effective option if you choose to use a sticker. You can essentially print these in bulk without having to worry about the cost eating up your entire resources.
Not only are these materials rather affordable, the quality is great for the cost as well. With the amount of high-quality stickers you can print out, the return on your investment is excellent. We recommend that you incorporate this strategy with different tactics as well. This maximizes the potential of the materials you have on hand.
This approach ensures that you’ll have plenty of resources to use for both your marketing campaigns and other company expenses. Be mindful of the assets you’ve got on hand. Depending on what you’ve got, you can invest more in extravagant promotional materials.
Great Options for Giveaways and Contest
Creating buzz for your brand can be a bit of a challenge. A tried and tested way to generate some engagement is with giveaways and contests. There is nothing that people love more than receiving something for free. With product giveaways and content, you can create organic interest for your brand. There are various things that you can include in your giveaways.
Aside from the products you’ve got and other prizes, you can also give away stickers. These can act as both the prize and the item that the customer uses to participate with. You can design them with different numbers or QR codes to enable people to join the contest through it. The more people find the item, the more opportunities they have to win.
Before you start each contest, be sure to plan everything beforehand. A mistake or misstep can irreparably damage your brand’s reputation. You want to avoid that as much as possible, so plan everything in little detail accordingly.
Those are just three of the many reasons why you should use stickers to strengthen your presence online. There are other methods that you can use as well, so don’t hesitate to think outside of the box. Unconventional methods can be the very key that’ll open your brand’s potential and help it grow further.
